Berry#8B1F4F
The berry lipstick was wine in the store. At the office window it reads gray.

See the shade before you buy it.
Dark shades deepen toward near black over a dark lip
Book 1, page 35
Complete Guides
Right at the counter. Wrong at home.
One guide per season: makeup you can name, outfits that work and the words for a colorist.
$29 a Complete Guide, for any one of 12 seasons
Opens with the site. Phone parts alone from $9.


01 Your season
Twelve guides, one for each season. Eight of its colors on every card.
02 Softer or bolder
Deep raspberry, your everyday lip, two amounts. Pick the amount by the day, and the shade stays yours.
Softer
Deep raspberry#B0215FSheerOne dab, pressed in with a finger.
Bolder
Deep raspberry#B0215FFull coatA full coat.
Shown in Deep Winter. Every guide has this page, in its own colors.
03 Before and with the guide
Three moments of a week, shown in Deep Winter. Tap the one that sounds like you.
Berry#8B1F4F
The berry lipstick was wine in the store. At the office window it reads gray.

See the shade before you buy it.
Dark shades deepen toward near black over a dark lip
Book 1, page 35
An app said Deep Winter. A friend said Deep Autumn.

Put your season next to its neighbors.
Some of their colors work for you.
Book 1, page 21
Full, and nothing goes together.
On the video call the beige cardigan under your chin dulls your skin.

Move it, and keep it.
The piece nearest your face sets how your skin reads.
Book 1, page 59
04 Before you decide
The guide answers this one shade at a time: which is yours, and what to do with the one that is not.
Yours
Cool red#A5122FIn the Deep Winter lip family.
Not quite
Brick red#8E2D1FLeans orange, from Deep Autumn. Wear it low, away from your face.
See a 4 page sample (PDF) No email. Softer or bolder, a palette page with codes and the olive skin page.
05 Inside, page by page
Drag sideways, or tap a page to see it larger.
















06 What is inside
Phone parts sold alone: Phone Palette, $9 and Makeup Kit, $12.
07 Asked often
Each guide has a page for deep skin, and for olive, tan, medium and fair.
The free test says so, and names both. Each guide sets your season beside its neighbors.
No. It teaches you to read a shade by its name and code. A list picked by color for each season is free on this site, on the Makeup pages.
Instant downloads are not refundable. A wrong season swaps free within 30 days of buying.
One email when the guides are on sale, and you can leave with one click.
Also: Dressed on Purpose, the style manual, $24. With any Complete Guide it is $45 ($53 apart).


The Palette Post
Three finds for your season, one outfit idea and one myth taken apart.